Facebook resources

    Free Facebook templates, tools, and guides

    Plan useful content, give conversations a next step, and measure your progress. Start with a practical tool or worksheet, then explore a guided lesson.

    Grow your Facebook marketing skills

    Explore practical guides for organic content, coaching sales, community participation, and follow-up.

    The Friender 365-Day Program

    A guided year of practical Facebook marketing training, Friender assignments, and editable daily post templates. Explore the program and its learning path.

    Open the 365-Day Plan

    Start with your goal

    These written quick starts are publicly readable. Each page also links to a fuller lesson with its own access check.

    Tools and templates you can use today

    Open these resources directly. Each worksheet guide explains the file, its fields, and how to use it.

    Facebook lead tracker

    Give each conversation a source, stage, owner, and next action with a 13-column CSV and three fictional examples.

    Get the lead tracker

    Engagement rate calculator

    Enter reactions, comments, and shares, choose your denominator, and save the calculated result as a CSV.

    Open the calculator

    30-day Facebook content calendar

    Plan a month of useful posts with a downloadable calendar and clear prompts for each day.

    Get the content calendar

    10 auto-reply message examples

    Adapt an editable CSV of ten messages for resource requests, business questions, and agreed follow-up.

    Get the reply templates

    Messenger automation planner

    Map the trigger, contact conditions, actions, and exit criteria for a resource-delivery workflow.

    Get the automation planner

    Facebook group research worksheet

    Record community relevance, participation rules, and the context for useful conversations.

    Get the research worksheet

    Facebook profile audit worksheet

    Review your audience, offer, public profile, and destination with an editable planning checklist.

    Get the profile audit

    Friender workflow evaluation checklist

    Record your required features, check one complete workflow, and compare the relevant plan.

    Get the evaluation checklist
    Explore all Facebook business guides

    Guided lessons and masterclasses

    Choose a lesson below. Account access is handled on the individual resource page.